Consumer Electronics Marketing

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Are you selling electronic products online but struggling to increase your sales? A tailored marketing strategy can make a huge difference to eCommerce firms trading in electrical equipment, by raising awareness of the best products in a crowded market.

BeUniqueness is a digital marketing and corporate branding company for UK E-commerce businesses. We offer a wide range of top digital marketing services to clients across the UK. 

We have a wealth of marketing experience to offer, both in helping you understand the ‘buyer persona’ of your target market and to shape a tailored digital marketing strategy that suits your firm and the kind of products it supplies.

What does a buyer persona look like?

A buyer persona is an archetype that represents the common characteristics your customer is likely to have. These fall into different categories:

  •          Demographic aspects like age, sex, gender and ethnicity
  •          Situations like income, profession and marital status
  •          Most importantly, their likes, dislikes, problems and desires

Which digital marketing services would be best for electronics goods?

In addition to content marketing, there are various other services that could be particularly useful when marketing electronic devices:  

  •          PPC - PPC ads for electronic goods such as mobile phones can generate lots of leads and help you to quickly connect with potential customers.
  •          Email marketing - This is a very effective way of following up leads. By focusing on the electronic items the customer is interested in, you can focus your marketing on those and where the customer is in the buyer journey.
  •          Social media marketing - This is another powerful platform for those targeting customers in this market. Whether it is mobiles, laptops or accessories, you can create awareness and interest, as well as starting discussions about the best gadgets.
  •          E-commerce influencers - There are plenty of e-commerce influencers working in the area of electronics goods and we can get someone on board to help make a major favourable impact on your fortunes
  •          SMS marketing - Want to promote your goods from earphones to webcams, from tablets to smartphones? SMS provides an extra way in to do so through sending notifications, reminders and other communications to potential customers  
  •          Call tracking - Is your marketing strategy keeping up with the latest desires of consumers in the electronics sector? Find out what ads, keywords and campaigns work best over the phone and on the web, using state-of-the art analytics software

What We Can Offer

You can customise your own package today online/offline and select from ready to use services or packages. We provide free service package forever, money back guarantee and 2% cash back reward to all clients (T&C apply)

 

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