Designer Bed Company

Designer Bed Company

Designer Bed Company is an independent run company that has been handcrafting beds and mattress in the heart of Yorkshire for over 10 years. From the beginning we set out to be a very different kind of furniture company, one that believes it is perfectly possible to make beautiful furniture at perfectly reasonable prices.

About - Designer Bed Company

Background

Designer Bed Company has been creating made to order beds, and our range is always expanding as we introduce the latest trends in bed design alongside the timeless classics that have been a part of our range since the beginning. We constantly strive to improve the quality and style of our range, but we are also able to offer competitive prices by cutting out the middleman as we don't sell in store so we can pass on value directly to you.

Challenge

The company was faced with heavy competition and was set to increase both awareness and sales for the firm, enabling the company to establish its brand identity and grow its customer base. The client also wanted to increase their annual sales revenue through a wider platforms via PPC

Solution

We clearly identified the product categories and the offers which the client wants to highlight. Afterwards, we created Google Ad campaigns (Search & Shopping), setup ad account, drafted winning AdCopies, added Negative Keywords, tested Keyword Match Types, and more.


First Two weeks' results