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Challenge
- Increase Sales
- Improve AOV
- Reduce CPA
- Maximise ROAS
Solution
- Create and manage Facebook/Instagram and Google ads
- Create custom, lookalike, interest based audiences
- Create and manage evergreen prospecting campaigns using broad/interest/lookalike audiences
- Constantly test various creatives and ad copy to find winning ads using dynamic ad creatives
- Set up key email automation sequences to maximise your ROI.
- Bring back cart abandoners - Abandon cart flow
- Product page abandoners - Browse abandon flow
- Engage interested prospects - Welcome series
- Turn impulsive shopper into a repeat customer - Post-purchase flow
- Encourage repeat orders - Customer win-back flow
Results & Work Synopsis
- Conversions from Klaviyo: 495 (28%)
- Total sales: 238
- ROAS: 2.27X
- Since the start of this month, the client is getting +2.3X ROAS: